About the Role
Drive Digital is seeking a visionary and commercially minded Creative Director to lead the development of compelling, high-performing creative for automotive brands, dealerships, and industry partners. This leader will shape the agency's creative vision, inspire a multidisciplinary team, and ensure every campaign delivers outstanding brand experiences and measurable business results.
The Creative Director will establish and maintain creative standards across the agency, translate client business objectives into distinctive campaign concepts, and lead development of brand identities, digital advertising, video, social media, and websites. They will serve as a senior creative partner to clients, presenting concepts and articulating strategic rationale, while leading creative development for new business pitches and major campaigns.
This role also involves leading, mentoring, and developing a team of designers, copywriters, and video producers, fostering a collaborative culture, and establishing efficient creative workflows. The Creative Director will partner closely with account management, strategy, media, and technology teams to deliver cohesive client solutions.
Additionally, this leader will champion the responsible use of AI and emerging creative technologies to improve ideation, production, personalization, and efficiency, while exploring new digital formats and interactive experiences that differentiate Drive Digital and its clients.